Discover some best practices to ensure good ranking on ChatGPT Search, OpenAI's new search engine.
With the launch of its search engine, ChatGPT Search, OpenAI has made a significant impact. While the tool is still far from matching the performance of Google, which has dominated the market for over two decades, it represents a competitor that the Mountain View firm hasn't faced in a long time. For SEO professionals, ChatGPT Search offers a new playing field that could generate substantial traffic to websites, especially thanks to the citations included in its responses.